KeeeX, a pioneer in content protection and authentication via a patented process of secure metadata and cryptographic signature, will be present at the AI Action Summit on February 10 and 11, 2025. We’ll be taking part in the Business Day organized by France Digitale, Numeum, BPI France and Station F.
The sovereign, universal solution for signed metadata
Market and regulatory requirements
At a time when trust in information is being eroded, a number of initiatives are emerging to enable us to verify the information we are offered. KeeeX, for example, equips a number of groups (Société Générale, Enedis) with its solution, helping them to make their press releases verifiable and thus combat fake news and deepfakes.
Numerous regulations, including the European Union’s AI Act, are also appearing, aimed at reinforcing the authenticity and verifiability of digital and synthetic content. Providers of generative AI systems and content creators will have to provide greater transparency and label AI-generated content.
Recitals 133 to 137 and Article 50-2 of the European AI Act describe the obligations for AI providers. Recital 133 specifies that “providers of such systems should be required to integrate technical solutions enabling marking in a machine-readable format and detection of the fact that output has been generated or manipulated by an AI system, and not by a human being. Such techniques and methods should be as reliable, interoperable, efficient and robust as technology allows, and take into account available techniques or a combination of such techniques, such as watermarks, metadata identifications, cryptographic methods to prove the provenance and authenticity of content, registration methods, fingerprints or other techniques…”
KeeeX, a pioneer in secure metadata
Founded in 2014, KeeeX has developed and patented a frugal, universal solution for securing content via a secure metadata process combining digital fingerprinting, cryptographic signature and timestamping. Sovereign and non-centralized, our solution works with all types of file formats and is compatible with digital watermarking solutions.
Our solution enables :
– For creators, to sign, time-stamp and label their content in order to protect their intellectual property, insert copyrights or user licenses and prove the anteriority of their works.
– For AI providers, to comply with various regulations by labeling all content generated or data sets used to train their model.
Don’t hesitate to contact us, we’d be delighted to talk to you during the event or afterwards.